Loyalty has a blindspot.
Connect customer-owned data with your loyalty data to power hyper-personalised campaigns.

Your CRM informs your understanding of your customers.

Genie Vision reveals the full customer journey — across competitors, brands, categories, and moments.

The full picture.

See where your customers really spend.

Where and when

Where they shop inside your stores, and outside at your competitors.

What and how much

What they buy and how they pay.

Engage and convert

Drive customer conversion with targeted offers at the right time.

The full picture.

With Genie, customers own their data. You unlock its value.

Ownership

User ownership turns fragmented lost data into a trusted, high-quality asset they build and manage in Genie Vault.

When users own their data, it becomes an asset. They care about its value and they expect value in return.

Ownership creates intent. Intent enables trust. Trust delivers better data.
Your data doesn't disappear if you switch apps. Genie Vault stays with you.
Accessibility

Genie Vault allows consumers to build their personal data vaults directly through existing loyalty apps.

Genie Vision integrates seamlessly with your existing loyalty app through the Genie SDK — no rebuild or platform replacement required.
Same vault different access points.
Compliance

Your customers choose to share their personal data vault with you — giving you access to engaged data owners, not inferred profiles.

Gain a complete understanding of customer behaviour  — enabling you to reach the right shoppers, at the right time, with the right offer.
Benefit

Use verified, customer-owned data to create campaigns that genuinely benefit users, based on their actual buying behaviour.

Genie Vision connects the full customer journey. Use that view to build high-impact, hyper-personalised engagement which closes the circular loop of value.
Insight

Turn insight into measurable impact.

Maximise ROI with proven end-to-end attribution.
Anticipate

Capture live permissioned customer spend enabling Genie Vision deliver an understanding of what drives real purchase decisions at your competitors.

Know your customers.
Engage

Turn cross-retailer insights from verified purchase behaviour into timely and relevant engagement deliver through Genie AI.

Act with precision.
Measure

Eliminate modelling and guesswork - verify impact with closed-loop attribution.

Prove what works.
You have a new deal from BIG Supermarket!
We just dropped a new light roast Coffee that we think you will really enjoy. Available both online and In-store.
Do they also have a good offer for barista oat milk?
Insight

AI-powered decisions.
Human-level control.

Genie Vision combines direct access to live customer and product data with automated AI-assisted campaign orchestration - allowing you to instantly capture the opportunity.
Freedom and flexibility.

Use Genie Vision AI, to move fast, freely and creatively without losing control.

Depth and breadth of data delivers full clarity.

Genie Vision unifies product SKUs across retailers, allowing you to compare customer spend and brands, down to any specific product level.

Insight

Key outcomes for retailers.

Simple Integration. Powerful results.
Switching behaviour
Detect churn before it costs you. Win customers back with timely interventions.
Loyalty
Segment by basket size and frequency. Build lasting relationships with your highest-value, most loyal customers.
Cross-purchase
Find out where your customers split their spend. Spot threats and opportunities to win them back.
Category insights
Understand customer behaviour across the full market — and spot category trends before your competitors do.
Basket association
Learn which products and categories your customers pair — and use it to power smarter bundles and promotions.
Purchase propensity
Predict what’s next. See who’s likely to buy — and when. Act at the perfect moment with timely, relevant offers that convert.
Personal data, on your terms.

Unlock value for everyone.
A data relationship built on ownership, trust and mutual benefit.